The Director of Sales of a 21 person sales team noticed that the same 4 sales people consistently exceeded their objectives year after year. He wanted to know what made them different from the others on his team and how he could coach his others to be more like the top 4. Through his relationship with Performance Max, LLC, Bill engaged them to profile the entire team using The Devine Inventory, and then analyze the results to determine the uniqueness of the 4 top performers.

The results of the study indicated that the top performers all fell within a specific rating range of 11 key behaviors, while the remaining 17 sales people fell outside of the range. This work established a "targeted success profile" that was used to train the entire organization for organizational weak areas and to coach individuals on ways to improve their skills. Bill worked closely with the leaders of the organization to determine the proper training programs and coached many of the individuals.

The team was surveyed again after 2 years of training/coaching and showed a significant improvement in the number of matches to the success profile.